Author's e-books - marketing. Page - 2
Although this book was written for writers promoting their books, these promotional tips can be applied to any products you may wish to promote via the Internet. You will learn how to target your audience, create massive exposure, and drive traffic back to the site where your books or other products are sold.
2nd Edition of the world's most popular LinkedIn book
Completely updated, expanded, and supplemented with 10 valuable new resources
Tens of thousands have used Wayne Breitbarth's LinkedIn secrets to harness the power of LinkedIn. They've learned how to find (and be found by) the right people. This has resulted in lucrative new customers, great new jobs, and, of course--more income.
And most people have only scratched the surface of LinkedIn's potential.
In this updated and expanded 2nd Edition of his bestselling book The Power Formula for LinkedIn Success, Breitbarth includes LinkedIn's newest features and shares strategies for capitalizing on them.
And if you think you're at a social-media disadvantage because you entered the business world before the rise of Facebook, this seasoned businessman shows you how just the opposite is true. Your experience and business network actually give you a leg up in harnessing the benefits of LinkedIn.
As an added bonus, Breitbarth includes a 6-week, 2-hour-per-week startup plan and weekly maintenance plan that will motivate you to make the most of your time on LinkedIn.
Whether you are an entry-level professional, a CEO, or anywhere in between, you can benefit from this practical introduction to a powerful networking tool.
Today's buyers want more from sales professionals than a simple consultation...
What they're hungry for are meaningful, collaborative conversations built on mutual value and trust, that result in a Win3 ...where they, the seller, and the organization, achieve a winning outcome.
"Conversations That Sell" introduces sales professionals to the collaborative conversation skills they need to capture the buyer's attention and secure business.
Based on the author's five-step sales system, What's in It for Them (WIIFT) - Wait, Initiate, Investigate, Facilitate, Then Consolidate - the book shows readers how to:
- Prepare for an effective sales call
- Identify sales opportunities and the factors that drive buyers to act
- Adjust their approach to the type of buyer-Achievers, Commanders, Reflectors, and Expressers
- Make conversations flow easily
- Address problems, opportunities, wants, and needs
- Work through objections
- Advance and close sales; and more.
Packed with valuable tools and examples, salespeople in all industries will discover how to increase their short- and long-term sales success by keeping the focus of every conversation where it belongs-on the buyer.
More people have used the Internet to participate in an online group than to read news or even to buy something. Online social networks have enjoyed phenomenal growth in recent years, and every major internet portal now offers some kind of social networking or blogging tool to its users.
But these tools are not just recreational — they are rapidly becoming essential tools for business. They are part of a “social media” toolkit that includes blogs, relationship capital management software, advanced contact managers, virtual communities, web conferencing, instant messaging, and much more. The Virtual Handshake gives you the tools to take advantage of these new technologies to become dramatically more successful in business. Just as online dating has revolutionized the way singles connect, very similar technologies are revolutionizing the way that businesspeople close deals.
The Virtual Handshake shows you how to:
- sign new customers, meet new business partners, recruit star employees, and even find your dream job
- create a powerful professional (or corporate) presence online
- attract business in online networks
- meet more relevant decision-makers
- start and promote your own blog
- master the email deluge
- use web conferencing and discussion forums to make more sales
- leverage your contact database
- ensure your privacy and safety online
Although this book was written for writers promoting their books, these promotional tips can be applied to any products you may wish to promote via the Internet. You will learn how to target your audience, create massive exposure, and drive traffic back to the site where your books or other products are sold.
2nd Edition of the world's most popular LinkedIn book
Completely updated, expanded, and supplemented with 10 valuable new resources
Tens of thousands have used Wayne Breitbarth's LinkedIn secrets to harness the power of LinkedIn. They've learned how to find (and be found by) the right people. This has resulted in lucrative new customers, great new jobs, and, of course--more income.
And most people have only scratched the surface of LinkedIn's potential.
In this updated and expanded 2nd Edition of his bestselling book The Power Formula for LinkedIn Success, Breitbarth includes LinkedIn's newest features and shares strategies for capitalizing on them.
And if you think you're at a social-media disadvantage because you entered the business world before the rise of Facebook, this seasoned businessman shows you how just the opposite is true. Your experience and business network actually give you a leg up in harnessing the benefits of LinkedIn.
As an added bonus, Breitbarth includes a 6-week, 2-hour-per-week startup plan and weekly maintenance plan that will motivate you to make the most of your time on LinkedIn.
Whether you are an entry-level professional, a CEO, or anywhere in between, you can benefit from this practical introduction to a powerful networking tool.
Today's buyers want more from sales professionals than a simple consultation...
What they're hungry for are meaningful, collaborative conversations built on mutual value and trust, that result in a Win3 ...where they, the seller, and the organization, achieve a winning outcome.
"Conversations That Sell" introduces sales professionals to the collaborative conversation skills they need to capture the buyer's attention and secure business.
Based on the author's five-step sales system, What's in It for Them (WIIFT) - Wait, Initiate, Investigate, Facilitate, Then Consolidate - the book shows readers how to:
- Prepare for an effective sales call
- Identify sales opportunities and the factors that drive buyers to act
- Adjust their approach to the type of buyer-Achievers, Commanders, Reflectors, and Expressers
- Make conversations flow easily
- Address problems, opportunities, wants, and needs
- Work through objections
- Advance and close sales; and more.
Packed with valuable tools and examples, salespeople in all industries will discover how to increase their short- and long-term sales success by keeping the focus of every conversation where it belongs-on the buyer.
More people have used the Internet to participate in an online group than to read news or even to buy something. Online social networks have enjoyed phenomenal growth in recent years, and every major internet portal now offers some kind of social networking or blogging tool to its users.
But these tools are not just recreational — they are rapidly becoming essential tools for business. They are part of a “social media” toolkit that includes blogs, relationship capital management software, advanced contact managers, virtual communities, web conferencing, instant messaging, and much more. The Virtual Handshake gives you the tools to take advantage of these new technologies to become dramatically more successful in business. Just as online dating has revolutionized the way singles connect, very similar technologies are revolutionizing the way that businesspeople close deals.
The Virtual Handshake shows you how to:
- sign new customers, meet new business partners, recruit star employees, and even find your dream job
- create a powerful professional (or corporate) presence online
- attract business in online networks
- meet more relevant decision-makers
- start and promote your own blog
- master the email deluge
- use web conferencing and discussion forums to make more sales
- leverage your contact database
- ensure your privacy and safety online